Fixing the Foundation for a Future-Ready Real Estate Brand
InReal is a London-based real estate company offering modern solutions for residential and commercial property.
Their old website was broken, slow, and frustrating for users—undermining their credibility and costing them potential leads. They needed a complete rebuild: a website that loads fast, feels premium, and reflects the future-focused image they bring to the property market.
THE RESULTS.
01
Load time reduced from over 6 seconds to under 2 seconds.
02
Modern design led to improved client trust and stronger lead quality.
03
User experience dramatically improved—no more long loading screens or broken layouts.
the solution.
Site Turnout Overhaul
The original site was barely functional—slow, clunky, and nearly unusable on mobile. I rebuilt the site with lightweight, optimized code and modern hosting infrastructure to achieve sub-2-second load times and a fluid experience across devices.
Futuristic Visual Design
I crafted a sleek, minimalist design language inspired by architectural geometry and clean typography. The new brand visuals convey professionalism, trust, and innovation—giving InReal the digital polish it was missing.
UX for Lead Generation
With a clear content hierarchy, simplified navigation, and CTA placement strategy, I turned the site into a smooth funnel for lead generation—making it easy for users to explore properties and get in touch quickly.
